蘭博基尼日內(nèi)瓦汽車展覽會(huì)Lamborghini at Geneva Motor Show

設(shè)計(jì)公司：德國(guó)慕尼黑Schmidhuber+Kaindl GmbH設(shè)計(jì)公司

項(xiàng)目地址：瑞士日內(nèi)瓦

建筑面積：336平方米

攝影師：Andreas Keller、Altdorf

 

Lamborghini took the floor at Geneva Motor Show with its traditionally purist guise, with clear lines, a cube, and black crude steel. A three-part fa?ade consisting of LED screens formed a multi-media triptych and set the stage for the vehicles on show. The elevated presentation platform meant visitors encountered the sports cars at eye level. The purist lines continued inside the cube too. The Shop zone featured the “Collezione Automobili Lamborghini” in eight strictly aligned showcases. The upper floor was accessible only to VIPs and functioned as a showroom for the “Lamborghini Blancpain Super Trofeo.

蘭博基尼在日內(nèi)瓦汽車展覽會(huì)上展示了它們一貫的人性化設(shè)計(jì)理念：清楚明晰的線條、立方體、黑色粗鋼等。三個(gè)巨大的LED液晶顯示器形成了三張相連的變幻的舞臺(tái)背景。豎直的展臺(tái)使運(yùn)動(dòng)型汽車與人的視野能夠保持在一條水平線上，便于參觀者能更好的參觀。人性化的線條一直延續(xù)到了立方體以內(nèi)。店面展示區(qū)用八個(gè)并列的陳列柜把蘭博基尼的系列產(chǎn)品展示給大家。上面的那一層僅供VIP參觀，作為蘭博基尼的高級(jí)展室。