"Thefuturebelongstothosewhoseethepossibilitiesbeforetheybecomeobvious…Thisisthemostexcitingtimeevertobepartofthebusinessworld."Throughouthistory,therearesomeeventsthatstandoutassogroundbreakingthattheycompletelychangelifeasweknowit.TheApollomoonlandingof1961wasoneofthoseevents—theinventionoftheApplepersonalcomputerwasanother.Inthisbook,JohnSculley—formerCEOofbothPepsiandApple—claimsweareinanerathatisgivingbirthtonumerousgroundbreakingeventsandinventions—moonshots—thatwillchangethewayweliveandworkforgenerationstocome.Thetimeisripe,accordingtoSculley,foranewbreedofinnovativeentrepreneurstobuildbusinessesacrossindustriesthatwillbringinbillionsofdollars—whilechangingpeople'slivesforthebetter.Andinthisbook,he'llshowyouhowtodoit.Moonshot!laysoutaroadmapforbuildingatrulytransformativebusiness,beginningwithacan't-failconceptanddrawingonclearexamplesfromcompanieswho'vedoneinnovationright.