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Ethereum-based tokens

One of the reasons the Ethereum blockchain is so well-known is because of the simplicity it provides for creating tokens. Each token that has a significant following will invariably affect the price, since the technology behind is still the same. In the upcoming chapters, you'll learn how ERC20 tokens are created. For now, it's enough that you understand that whenever someone invests in buying a token, the price of the token increases, while also increasing the overall value of Ethereum.

The more tokens there are on Ethereum, the more valuable the blockchain becomes, so the price of it increases. If you go to https://coinmarketcap.com/, where you can see the price of all the big Ethereum-based tokens, you'll realize that most tokens have the same price pattern as Ethereum, for the simple reason that anyone buying a token is actually investing in the underlying technology, which is Ethereum.

The total amount of money invested into Ethereum is called the market cap, because Ethereum's market cap is so big that only large purchases of Ether can move the price noticeably. So, whenever you see huge spikes in price it is probably because of a big corporation investing in the technology for their own motives.
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